Our Purpose

Driving innovation to support farms in achieving profitability, scalability, and sustainability

LIGHTING INNOVATION THAT INTEGRATES EASE AND SCALABILITY TO YOUR OPERATION

We remove friction and integrate scalability into your operations, enabling profitable and sustainable growth.

Our first-in-class technology and proactive partnership adapt to your farm’s unique needs. From engineering and product design to customer support, we innovate on all fronts so you can plan for the future with confidence.

We deliver peace of mind with innovative engineering, design, and customer support, allowing farms to focus fully on what they do best—growing.

Proactive and lasting partnerships

We bring a consistent and proactive partnership to every aspect of your lighting needs. When you do business with us, you are not just receiving our product—you are also receiving our attention, care, and partnership that are to come for years.

We are serious about being a good partner to you. But don’t take our word for it, hear it from our partner.

Innovation that drives practicality

We innovate where it matters most to you. By actively listening to our customers, we go above and beyond to engineer practical solutions that make your life easier.

We don’t innovate for the sake of innovating. Products like OptiDrive, a remote power system, bring innovations focused on solving problems that matter.
More reliability to your lights, energy efficiency, hassle-free maintenance and installation, and much more.

Electrical room and grow room graphic

Design that prioritizes ease of use

Every part of our product is thoughtfully designed with the end user in mind. We ensure uncompromised usability, so you never have to worry about installation, maintenance, or scaling your setup.

Our obsession with good, functional design with your use cases in mind is well-reflected in our products.

Growers once had to tailor their farm setups around the limitations of lighting systems. Strata changes that. Now, you have the freedom to design your farm the way you want, with lighting that adapts to your specific layout.

Installation, maintenance, and testing can drain time and resources. With Boost XE’s innovative end-to-end connections, you can interconnect lights effortlessly, eliminating the need for electricians and streamlining your entire setup.

Strata and Boost XE products

Sustainability with zero compromise

We design our products with a better future in mind, ensuring that sustainability is no longer a trade-off decision. High-quality plants, lower operating costs, and greater energy efficiency are now a reality with us.

Thrive Agritech has helped our partners receive millions of dollars in total rebate to our partners over the past 10 years.

You can achieve both sustainability and profitability with our solutions. After installing our Pinnacle lights, we helped Driven Grow navigate the complex rebate process, leading to a huge check from Consumers Energy.

Two men holding an oversized check for over $582,000.